Custom Signage: Connect with your audience through QR Codes
Posted by Kim Dudley on Mon, Dec 05, 2011 @ 11:13 AM
Every custom sign can benefit from a QR code. From outdoor signs to vehicle wraps to postcards and business cards, QR codes will connect your audience to your contact information, website, or special promotional page instantly. This barcode on steroids can hold large amounts of information and deliver it to your customers with a quick scan, hence the name, "Quick Response Code."
QR codes have been used for over a decade in other countries, and was created in 1994 in Japan to keep track of various auto parts in the assembly process. As of 2011, use of the QR code has exploded in the U.S. as well.
These codes are used for everything from commercial tracking and in-store labeling to product marketing and advertising. Printing them in custom signage gives your customers just another resource to connect with you. In addition, QR codes drive traffic to your website and generate more web leads. Potential customers scan the code and are re-directed to more information. All that is needed to scan a QR code is a Smartphone and a QR code reader application, many of which are free downloads.
Customize your QR code by inserting your logo onto the code - as long as it does not cover any of the corner boxes or more than 30% of the code, it will still scan properly. You can also use a color or gradient instead of black to match logo colors. Customizing your code can make it more appealing and recognizable at a glance.
From posters to vehicle wraps, you can put a QR code on just about anything. Ask us about QR codes - there's no extra charge to add a QR code to your next signage project.
Signs for Success - Custom Wraps and Graphics is located in Spokane, WA and services Spokane Valley, Liberty Lake, Airway Heights, Cheney and Deer Park, pointing coast to coast wherever successful signs are needed.